Search Marketing Beyond the Search Engines

A Demand Side Platform built for Search Agencies

Chango provides a new way for agencies and ad networks to access the core Chango technology platform. Chango provides a robust, scalable platform on which to purchase RTB inventory using purchase intent data. Using our proprietary real-time bidding technology, Chango manages and measures all display ad buying for search marketing campaigns from one user-friendly dashboard. Our cross-network system ensures that we find inventory on the sites that are delivering performance.

Powerful Self Serve Interface

Chango’s mission is to make Display as simple and effective as running a search campaign. We’ve kept everything as simple and user friendly as the platforms you are already used to.

Cross Network reach

Chango uses real time bidding technology to buy inventory from the largest sources including Google, AdMeld, OpenX and others.

Data a Search Marketer would love

Chango is the only DSP focused exclusively on integrating 3rd party data providers with real search data. We specialize in bottom-of-the-funnel targeting like you get from a Search Engine. Using dynamic audience segmentation you can construct your own audience segment that is right for each campaign.

Transparent Pricing, Analytics & Conversion tracking

Our Agency platform delivers transparent pricing and allows Agencies to adjust your client's campaigns in real-time. White-list or blacklist sites, track converstions and generate robust reports.