Blog : Resources
To most marketers, the term ‘retargeting’ means ‘site retargeting’, the concept of placing display ads in front of people who have visited a website.
This is a limited view: retargeting is in fact a much broader series of marketing techniques, and if properly understood can be used for acquisition, prospecting and competitor conquesting, not just winning back lost visitors.
If you missed our joint webinar with Tagman, m6d and Metamorphic Ventures, you can now access the recording on Vimeo. Continue reading
If you missed our latest webinar, you can now access the recording. Please email ben at chango.com if you’d like a copy of the presentation as well.