Do Online Video Ads Need to Be a Necessary Evil?
As we all continue to spend more time online, across multiple devices and screens, watching online video has become a mainstay for most of us. Whether enjoying one of our favourite TV shows, catching up on the latest sports highlights, or viewing a "how to" piece, online video has become a big part of our lives. In fact, total online video viewership is up 58 per cent in the Canadian market year-over-year, according to comScore.
Read the rest of the article in the Huffington Post.