Real-time buying (RTB) will quickly become the dominant way ads are bought. It started with Display, but it is quickly evolving. You can buy video with RTB. FBX is now RTB. We strongly believe in Programmatic and RTB because it enables marketers to leverage data to buy audiences and ultimately drive efficiency through the use of algorithms and machine learning.
During this webinar, you’ll learn:
The Peanut Gallery
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