Sep 23, 2013
Programmatic People: The Human Element of Data-Driven Marketing
Explore how your company can build a foundation for the inevitable rise and dominance of programmatic marketing.
Marketing Land Jul 17, 2013
The Real State Of Programmatic Marketing
Clearly, we have an industry awash with talk about programmatic marketing and big data. But what is real, and what is BS? What practical executions exist today? And what does a future world look like if big data really is [...]
Aug 22, 2014
A New Addition to the C-Suite: Chief Programmatic Officer
"Finally, the industry has realized that the debate is not about man vs. machine, but about how man can manage the machine to deli [...]
Sep 1, 2013
The Facebook Exchange Handbook
Chango has official access to The Facebook Exchange (FBX), which represents a significant opportunity for Chango’s clients. Now advertisers can launch targeted display campaigns inside Facebook using Chango’s proprietary 300+ million search profiles and other intent data. By [...]
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