Jun 3, 2014
Marketing In Milliseconds: Get In Front of Your Customers Before You Lose Their Attention
In this issue we talk all about SPEED! Learn how you can get in front of your customers before you lose their attention.
Campaign Live Nov 12, 2014
The Top 10 programmatic trends for 2015 you can't ignore
1. Programmatic advertising will be understood by the majority of marketers
According to our most recent Programmatic Advertising Pulse, more than two-thirds of marketers are now using programmatic in one form or another.
Based on the number of panels at [...]
Feb 27, 2015
A customer’s journey to purchase may look like it’s only a desktop, tablet, and phone jump away, but looks can be deceiving. There [...]
Nov 7, 2014
What you'll be able to tell your boss after reading this:
Three of every four marketers are using programmatic today.
Targeting and performance are key drivers of adoption today, competitive dynamics less so.
Measurement of results, data integration, site [...]
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