Mar 30, 2014
Connecting the Dots: The Science, Technology, and People That Make Big Data Work
In this issue we try to make sense of Big Data!
Marketing Magazine Dec 17, 2014
How marketing can prevent a future of dystopian connected cities
Cities are becoming the ultimate connected ecosystems, says Dax Hamman, chief product officer at Chango, with enhanced 4G mobile coverage and cloud computing technology allowing us to stream information from the internet at all times of the day.
Added to [...]
Sep 2, 2014
Merkle: “Addressability Is The Future of CRM”
Merkle’s been busy.
Since 2011, the privately held CRM and database marketing agency has been on an acquisition roll: Brilig (d [...]
Oct 21, 2013
The Retargeting Barometer Report
Retargeting Comes Of Age. Its practitioners are enjoying tremendous adoption, usage, excitement, and strong ROI.
Our findings have shown:
More than half of respondents plan to spend more on retargeting in 2014
One in five marketers now has a dedicated [...]
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